The special agreement between a licensee and licensor (a brand owner) on a trademark usage is called trademark licensing. LicensingAid expert team has a huge experience in helping gambling companies to obtain a gaming license. As soon as we are also involved in relatable processes and paperwork, trademark consulting is one of the aspects we are aware of professionally.
First of all, when you get a trademark service and register it, you build a brand identity. This is a way of recognition. Besides, you expand your income and geography. The gambling company can be reached in more countries, the trademark can be additionally used by trusted third parties by agreement, etc. This means you can get more benefit from your brand. One of the most essential reasons for licensing is protecting your intellectual property. So after answering the question “what is trademark licensing?” we will proceed to design solutions and their importance for a gambling business.
Why are design and trademarking essential for gambling companies
When it comes to the website design, we must emphasize that this is the first thing a player notices when getting acquainted with your company. The interface should be easy to use, so it is preferable to keep it minimalistic, clean and overall pleasant-looking. Details matter a lot as key features of graphical performance.
To make your nicely designed website visible to more customers you should license a trademark and let third parties expand your brand’s geographical involvement. It enhances the popularity of your company a lot. Besides, strong alliance creation is one of the key components of your brand growth.
Why is it recommended to use a design consultancy service
The online gambling market keeps growing from day to day. The amount of competitive companies grows respectively. To win this kind of competition you should monitor the market or use our assistance to create an analysis for you. As soon as the online casinos are designed in a way to attract companies, your website should be professionally designed too to be popular. Poor design will get your business nowhere.
Players appreciate comfort a lot. When enthusiasm kicks in, nothing should prevent them from betting. And the process itself should be easy and consist of just a few clicks.
A professional brandmark consultancy is based on studying the customer’s behavior and needs. The psychology of a platform design is essential as well. There are exact eye-pleasing color combinations and solutions, so feel free to contact us to get an expert service concerning your online casino website design.
The trademark registration price
There are two key factors which influence the trademark registration cost. One of such is the geography: the countries covered by the trademark usage. Another factor is application itself: the classes and goods mentioned. Let’s dive into the approximate price range.
The information mentioned above is for approximate understanding of pricing only. Please, contact responsible authorities for getting accurate data relevant on specific time.
Registering a trademark for your gambling company
The core meaning of a trademark licensing is giving a third party exclusive rights of your trademark usage. The terms and conditions are strictly set and main ownership is kept by your company. The third party performs business alongside with using your trademark, but their rights are limited. They also pay you royalty for having access to the brand identity.
When it comes to trademark licensing, the most crucial aspects are the company’s reputation and the quality of your product. These factors create a business attractiveness for third parties. The trademark licensing agreement may be signed for one year or even decades. You should take into account your company’s specific features and other circumstances to choose the necessary term of agreement. Our expert team will provide you with a brandmark consultancy service.
Advantages of trademark licensing
Let’s point out the main reasons to get down to licensing your trademark. As soon as you are developing your gambling business, please, mind the following factors you get:
- Keeping ownership. You still possess main rights on the trademark. The intellectual property is secured and you can allow the third party to use your trademark safely.
- Additional income. Getting fees for usage of your trademark is the next benefit. Usually you receive royalties, which are accurately mentioned in the agreement you sign with a licensee.
- Established partnership. You get the right of collaboration with businesses you choose to be your partners. Together you strengthen the brand reputation and expand its performance to new areas and markets.
- Extended brand value. When allowing a licensee to work under your trademark, you also stay in control of the actual trademark usage. The brand identity becomes enhanced.
- Low risk. The investments are not required. You get additional profit without possible losses. Meanwhile, your brand expands.
As you can see from the factors mentioned above, trademark licensing is used for brand names logos or slogans and it allows your company to expand and grow rapidly in a short time without further additional expenses. Moreover, the brand recognition and its geographical involvement also keeps growing by means of third parties mentioned in the agreement.
Trademark consultancy from LicensingAid
LicensingAid provides you with a tailor-made approach. We take into account the details, which are essential especially for your company. Among our services are the following:
- Pre-registration consulting. We study your company and find out which paperwork you need to prepare. Surely, we assist you in preparation.
- Pre-registration check. There is a set of regulations concerning trademark usage. We examine your request and check whether your company complies with those rules.
- Assistance in application. Our experts will help you at every stage and provide you with trademark application services.
- Emerging issues solving. In case some problems arise during the application process we are in touch and ready to instantly support you and solve any troubles possible.
- Obtaining an international trademark certificate. If you are aiming at becoming an international brand, we are here to assist you during getting a correspondent certificate.
Trademark licensing consultancy is a complex set of services, which you can receive from our professional team. Our rish experience is a guarantee of a resultative cooperation and our clients’ satisfaction as a final goal.
Website design consultancy services from LicensingAid
Gambling company website design is an essential part of the online casino success. We are developing gambling industry in many ways. Among other professional services that we provide, there is a design consultancy service. LicensingAid specializes in the following processes:
- Complex analysis. We monitor the market and your competitors’ performance, single out which solutions will serve your business best and provide you with correspondent information. Studying the gambling market solutions is important in the long run too, as digital approaches are being constantly developed and updated.
- Ready design solutions. After making an analysis we create specific design recommendations tailored especially to your gambling website. Our team makes sure that your company’s goals align with the gambling platform design suggestions.
- UX/UI design consultancy. You will get a set of solutions for creating a user-friendly interface to attract the customers.
- Graphic design consultancy. We make sure that every element of your website serves your business mission and is created aesthetically right.
In the era of digitalization, it’s recommended to take your trademark design for business seriously to stand out among numerous competitors. This also helps you to grab players’ attention and loyalty and keep it. Our assistance will serve a guarantee of your online casino website’s ease of use and visual attractiveness for customers.
FAQ
Trademark licensing is a complicated but important process. Trademark registration should be done prior to the trademark licensing. Let’s spot some crucial issues.
What is included in the trademark service?
LicensingAid experts assist you during all stages of the trademark registration process. First we help you to analyze your company needs and the required paperwork. Then we check everything before the application itself. After that we support you during the application process and obtaining a certificate.
How to arrange a trademark registration?
First, make sure you prepared all the necessary documents. Then – pay the registration fee. Proceed to examination and receive a trademark certificate. You can get an international trademark certificate after obtaining a domestic one.